History states that whenever there's a new medium that the old media consolidate with the survivors getting stronger. Web 2.0 only makes those respected media stronger since we'll have more access to their content. It's those mediocre/crap outlets which will suffer the indignity of bankruptcy and neglect. Those naysayers who called for the end of newspaper with radio, radio with television, network with cable, television with internet all missed the point. Quality sells.