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The Zecco Inside Scoop

Happy Birthday Zecco!

Zecco was born on the Fourth of July, 2006. Back then, Zecco was just a glimmer of the thriving company it is today. We launched with a slim financial portal offering quotes and research, market information and a bare bones community. This is what our first homepage looked like. Anyone remember it? Notice--no pink yet.


Zecco free stock trades old zecco

 

We only had 8 fulltime employees when we launched, all of whom worked out of my house in Los Angeles. Instead of a sofa and coffee table, my living room was lined with desks and filing cabinets. Even the patio was filled with desks. Wires were everywhere, phones were constantly ringing, laptops covered every surface and conference calls were going on in every corner of the house and garden. It was a hive of 24/7 activity. Every bedroom and hallway was occupied with employees, and some of them even slept there. My wife and son basically lived in the kitchen, although ultimately even that space was taken over by Zecco people. It was a madhouse, a real start-up atmosphere, but big fun!


Zecco free stock trades startup

 

Things at Zecco are still buzzing 24/7, but we’ve come a long way. We now have over 120 employees in two California offices: Burlingame and Pasadena. We’ve added loads of features and functionality and today Zecco Trading is a major player in the online brokerage world with nearly 100,000 brokerage customers (and counting). And ZeccoShare has evolved into a thriving, groundbreaking community where over 25,000 users swap ideas and information for free.

 

Independence Day was the perfect day for Zecco to launch. That spirit of freedom is core to what our company represents. Freedom from high brokerage fees with our industry-shattering free trades at Zecco Trading. Freedom from biased information and pump and dump schemes with our free and transparent financial community. Freedom from Wall Street hyperbole and conflicts of interest with our free quotes and research pages where you can do your own homework and make your own decisions.

 

I’m proud of how far we’ve come in the past two years. My heartfelt thanks to all of you, our customers, for making Zecco the thriving company it is today. Thanks for being a part of the revolution! And to my colleagues, my deepest gratitude for all the hard work you put in each and every day. Happy Birthday, Zecco! And Happy Fourth, everyone!

 

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Disclaimer:  All brokerage products offered by Zecco Trading, Inc, member FINRA/SIPC. Customers receive 10 free trades per month with a $2500 minimum balance, and just $4.50 per trade otherwise.  Zecco Trading, Inc is a wholly owned subsidiary of Zecco Holdings, Inc.

Published Wednesday, July 02, 2008 11:46 PM by Jeroen Veth - CEO
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Comments

 

.Andy. said:

People feelin' free for two years!
July 3, 2008 12:04 AM
 

ronwhite said:

Happy B-day Zecco!!!
July 3, 2008 8:28 AM
 

DC Domain said:

Happy birthday! Hey that original site isn't half bad! Here's to many more years!
July 3, 2008 11:21 AM
 

michiel said:

I have great memories of that backyard. Good times!
July 3, 2008 2:09 PM
 

weerman said:

Happy birthday Zecco! Great, great milestone. Great memories about that backyard indeed...

(Jeroen - we'll talk about copyright issues due to using my hands after the holiday...)
July 4, 2008 3:20 AM
 

joefoolz said:

keep up the good work Zecco!!
July 4, 2008 9:49 AM
 

BADI said:

It's great that Zecco has come so far in (only) two years!
Keep up the good work!
July 4, 2008 11:01 AM
 

wintermute said:

Congratulations and Very Happy Birthday to Zecco!
I think you should bring back the countdown timer on the home page before every new release!
July 4, 2008 11:05 AM
 

Tudec said:

When I lived in Burbank, my roommate used to work for you guys!  He actually referred me to your site, and I'm not an active investor.

Thanks for making trading affordable!

David Michaels
July 4, 2008 11:42 AM
 

xinstar said:

Happy Birthday to ZECCO!!
July 4, 2008 11:56 AM
 

mnpackerfan said:

Congrats and Happy Birthday!
July 4, 2008 1:40 PM
 

clintonroys said:

ZECCO'S EXECUTIONS ARE LIGHNING FAST - COMPARED TO OTHER HIGH
PRICED TRADING FIRMS. ZECCO HELPS THE LITTLE GUY TO BE
COMPETITIVE. HAPPY BIRTHDAY ZECCO!
July 4, 2008 4:03 PM
 

babaji said:

Way to go for Zecco! Keep up the good work.
July 4, 2008 6:45 PM
 

karakorom suprise said:

 Happy 2nd B_day.....How can anyone not appreciate the no or low cost you have.Even tho since i got in everything has tanked :( GR  but i know we'll all do well. thanks again!
July 4, 2008 8:43 PM
 

LONGSHOT said:

HAPPY BIRTHDAY ZECCO. HAVE TO BE HONEST. DIDNT MAKE YOU WOULD MAKE IT THE FEW MONTHS. BUT KEEP UP THE GOOD WORK.
July 5, 2008 10:38 AM
 

anatta said:

Very  fantastic
God bless you, Dear Zecco#
July 6, 2008 10:32 PM
 

Mildred Brillinger said:

Thank you for your wonderful, helpful and valuable service. God Bless you always.  Millie B
July 6, 2008 11:43 PM
 

hayward66 said:

Happy Birthday Zecco, I'm glad you were born, It's just great for us little guys.
July 7, 2008 9:55 AM
 

DoinIt said:

Great job guys! I just hope you keep the same attitudes and focus on the little guys when you are twenty years strong. Most loose focus when they grow and forget from where they came.
July 7, 2008 4:45 PM
 

casper said:

Yeah I remember the first layout - took me ages to implement. Congratulations on the success and godspeed in the future.
July 10, 2008 10:20 AM
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The above content is provided for educational and informational purposes only, does not constitute a recommendation to enter in any securities transactions or to engage in any of the investment strategies presented in such content, and does not represent the opinions of Zecco or its employees.


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The Zecco Inside Scoop
The Zecco Inside Scoop is a regular chat with Jeroen Veth, CEO of Zecco Holdings, Inc. You’ll get his first-hand account of what we’re doing at Zecco to give you the ultimate investing experience. So grab a cup of coffee and join Jeroen every week for his take on all things Zecco.

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ZeccoShare is currently in Beta mode. In case you wish to provide feedback, please post it in the ZeccoShare Forum.

ZeccoShare provides a confined and secured environment. The information you share (e.g. profile, holdings, trades, performance) is only displayed to other Zecco members. Guest (i.e. not signed in) are not able to see any individual member information. Guests will only be able to see anonymous, aggregated community data.

Zecco members marked with a ‘Zecco Associate’ medal are employees of Zecco.com. They are not registered representatives of any broker/dealer, and are not registered with any national securities exchange. All information displayed and all posts made by these users are their personal information and opinion, and not the opinion or information of Zecco.com. Zecco.com is not a broker/dealer, has no access to material non-public information about publicly traded companies, and does not make any recommendations regarding the purchase or sale of any security.

All content in the ZeccoShare community is provided for educational and informational purposes only, does not constitute a recommendation to enter in any securities transactions or to engage in any of the investment strategies presented in such content, and does not represent the opinions of Zecco Holdings or its employees. Your use of the ZeccoShare Community is conditioned to your acceptance of all Disclosures and Terms of Service.
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More details about online investing and trading stocks with Zecco Trading:


Zecco Trading has reconstructed the mold of options trading and stock trading online, making it easier than ever for you to get smart and act smart with your money. Need to sell stock or buy stock online, interested in penny stocks? With Zecco Trading, you get 10 free online stock trades each month with $2,500 or more. That’s right, free online stock trading. Otherwise, it's only $4.50 per stock trade. Where else will you find a discount broker who looks out for your best interest by providing you free online stock trading and a community of investors to share ideas with?

The ZeccoShare Community is a great compliment to Zecco Trading. With ZeccoShare you can learn online about stock trading and get advice on stock trades and options trades from people who invest like you and who have similar risk tolerance. Who says online investing is complex? It doesn’t have to be. With ZeccoShare you’ll be able to ask questions, contribute investing ideas, share your investment portfolio (but not any dollar amounts), share your stock trades or options trades and your investing performance to help everyone learn to be a better investor.

Read our education section for information on How to Trade Options.

Terms of Service - Privacy Policy


Zecco.com is a financial portal of Zecco Holdings, Inc., which also provides access to Zecco Trading, Inc.’s trading service. Zecco Holdings, inc. is not a securities broker/dealer. All securities and investments are offered to self-directed investors by Zecco Trading, Inc. Member FINRA /SIPC. More information is located on the disclosures page.

At Zecco Trading, you can make up to 10 free stock trades in any one month that you maintain a $2500 minimum account net equity. After that, you pay only $4.50 per stock trade. Options trades are $4.50 plus $.50 per contract. Only the first account of any account type is eligible for the Zecco Trading, Free Trading program. Any multiple accounts of the same type with the same registration are not eligible for the free trading program. Free Trading Program is only available through Zecco.com. $0 minimum to open cash and IRA accounts.

* Margin accounts require a $2,000 minimum balance for opening and trading on margin. Margin trading involves risks and is not suitable for all accounts.

Options involve risk and are not suitable for all investors. Please read Characteristics and Risks of Standardized Options.

Multiple leg options strategies involve additional risks and multiple commissions, and may result in complex tax treatments. Please read Spread Trading Disclosure.

Investors should consider the investment objectives, risks, and charges and expenses of a mutual fund or ETF carefully before investing. A mutual fund/ETF's prospectus contains this and other information, and should be read carefully before investing.

System response and access times may vary due to market conditions, system performance, and other factors.

The content of Zecco Holdings, Inc.'s and Zecco Trading, Inc.'s websites, including research, tools and securities symbols, is for educational and informational purposes and should not be intended as a recommendation or solicitation to engage in any particular securities transaction or investment strategy. You alone are responsible for evaluating the benefits and risks associated with the use of our services or products and to decide which securities and strategies better suit your financial situation and goals, risk profile, etc. The projections regarding the probability of investment outcomes are hypothetical and not guaranteed for accuracy or completeness. They do not reflect actual investment outcomes and are not guarantees of future results. Projections and tools' calculations do not take into consideration commissions, margin interest and other costs that will impact investment outcomes. All investments involve risk. Losses may exceed the principal invested. Past performance of a security, market, or financial product does not guarantee future results. Neither Zecco Holdings, Inc. nor Zecco Trading, Inc. offers any tax, legal or financial advice.

No consideration was paid for any testimonials displayed on this website. Your experience may vary, and the testimonials are no guarantee of future performance or success. Zecco Holdings, Inc., Zecco Trading, Inc.'s and their independent providers are not liable for any errors, incompleteness, or delays, or for any actions taken in reliance upon information contained herein. By accessing our websites, you agree not to redistribute the information found therein.

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