July 10, 2007 – Wall Street, Meet MySpace
Mark Schwanhausser wrote a profile piece on Zecco and ZeccoShare and included numerous quotes from CEO Jeroen Veth: "It’s really a plan for the next generation of investors," Veth said.
"The Internet has reshaped the brokerage industry by making it less expensive to execute trades and administer accounts. But some analysts think online social networks like Zecco's could empower do-it-yourself investors and fundamentally disrupt Wall Street's broker-driven way of life."
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July 8, 2007 – Are you Paying Too Much? Let's Check
Russ Wiles cites Zecco in a story about getting the best prices on various investments.
July 5, 2007 – Wall St Mixed Amid Deals and Strong Data
Michael Mackenzie quoted Tim Krause, Director of Risk Management, on options trading and the effect on the markets: "We have seen more buying of puts on ETFs for indexes while calls seem more popular on specific companies."
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July 2007 – Barry Fischer’s New Hire
Barry Fischer’s new hire as Chief Compliance Officer ran in the July issue.
June 22, 2007 – On the Money: Social Networking Meets Wall Street at Zecco
Gabe Dalporto, Zecco Chief Strategy Officer, was quoted in a story written by Mark Calvey about ZeccoShare: "Building a community around investing creates a more defensible position in the marketplace."
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June 18, 2007 – No Minimum Deposit at Zecco
Aaron Siegel quoted CEO Jeroen Veth in a story about Zecco’s new zero minimum balance: “We lowered the barrier because it was a question from our existing customer base. We have always been in this business to level the playing field for the everyday investor, and the no-minimum balance suits that vision.”
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June 14, 2007 – Young Money: Managing Your Money In Public View –A Slew of New Web Sites Are Trying to Attract Young People By Combining Social Networking With Personal Finance
Jane Kim discussed Zecco in the context of other personal finance-oriented websites/social networking platforms.
June 13, 2007 – Zecco, Motley Fool Team Up Online
Mark Calvey wrote this brief about Zecco joining forces with The Motley Fool.
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June 13, 2007 – Zecco, Motley Fool Team Up Online
“Zecco Holdings Inc., an online investing community, on Wednesday announced a strategic alliance with The Motley Fool to offer access to a free stock rating service…Zecco said the partnership will enhance each company's community, spreading members' collective wisdom to new investors.”
“The zecco.com service allows users to recommend stocks and tracks the performance of those recommendations in real time. Stocks are then rated from one to five stars.”
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June 6, 2007 – Zecco Eliminates Account Fees
“Zecco Trading, a free online brokerage, announced that it reduced its minimum account deposit to open a brokerage account to zero. The Ontario, Calif.-based company, which prides itself on its free trading and blogging community, previously required a minimum balance of $2,500.
“Zecco said that the move, which was suggested by customers, comes as the company seeks to provide free trading to the widest possible audience of self-directed, individual investors, according to a statement.
“Our lower minimum requirement was always intended to level the playing field for the individual investor, to give them the same access to the stock market that wealthier individuals and institutions have,” said Jeroen Veth, chief executive of Zecco Holdings, according to a a statement.
“As we grow our membership base, it’s more important than ever that we provide the best service while maintaining our zero-commission structure.”
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June 5, 2007 – Free Stock Trading Service Removes Minimum Opening Deposit
“In the latest volley in the online brokerage wars, Zecco Trading removed to the minimum deposit required to open an account. The Burlingame-based company hopes to attract more self-directed, individual investors by eliminating the $2,500 initial deposit. Zecco, which provides a zero-commission online trading service, said the move is effective immediately. The company offers investors 10 free trades per day and 40 free trades per month.
“The company plans to soon introduce social networking capabilities as part of its services to leverage the investor community taking advantage of Zecco.”
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June 4, 2007 – BLOG: Shares are for Sharing Say Social-Networking Brokers
Gabe Dalporto, Chief Strategy Officer, was quoted on the need for social networking on finance sites: “It helps to talk to your peers about investment ideas. Traditionally, stock-picking has been a very lonely process.”
June 1, 2007 (magazine) – No Commission ETFs: Plunging Brokerage Fees Add to the Allure of ETFs
Thomas Anderson cited Zecco in a story about investing in ETFs affordably: "…Leading the brokerage pack is zecco.com, which offers up to 40 free trades a month. Zecco charges no annual fee for regular accounts (but $30 for IRA accounts) and requires $2,500 to start."
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May 25, 2007 – Zecco Adds Compliance for Social Network
Monica Schultz wrote a brief piece on Barry Fischer’s new hire as Chief Compliance Officer.
May 13, 2007 – MANAGING YOUR MONEY - Sorting Out Those Free Stock Trades
Julie Tripp highlights Zecco in a story about ways to choose an online broker.
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May 10, 2007 (online) – No Commission ETFs: Plunging Brokerage Fees Add to the Allure of ETFs
Thomas Anderson cited Zecco in a story about investing in ETFs affordably: "…Leading the brokerage pack is
zecco.com, which offers up to 40 free trades a month.
Zecco charges no annual fee for regular accounts (but $30 for IRA accounts) and requires $2,500 to start."
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May 1, 2007 (magazine) – Trade All You Want
Anne Kates Smith cited Zecco in a story about online discount brokers.
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April 25, 2007 – CEO Interview: zecco.com Makes Retail Push
Farnoosh Torabi interviewed CEO Jeroen Veth in a 5-minute TV segment about ZeccoShare and the company’s influence on commission-less trading.
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April 23, 2007 – Zecco: It Takes a Village
Brooke Southall wrote a story about ZeccoShare and included a quote from Gabe Dalporto, Zecco’s Chief Strategy Officer: “It’s really a core piece of our strategy. In the old days, you had analysts telling you what to buy. Those days are over.”
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April 20, 2007 – Online Brokerage To Unveil Social Networking Platform
Monica Schultz wrote a story about ZeccoShare and quoted Gabe Dalporto, Chief Strategy Officer: “…The firm wants to attract more customers by fostering a community of traders who want to make account information, such as portfolio make-up and trading histories, accessible to other customers. Individuals who are apprehensive about investing will be able to identify peers with similar objectives and solicit them for guidance.”
April 16, 2007 – What Big Trades Cost Online
Theresa Carey cited the cost of trading options on Zecco and other sites.
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April 19, 2007 – Competition, Not Volatility Hurting TDAmeritrade
Duncan Mavin cites Zecco in a story about how discount brokers are hurting TDAmeritrade.
April 8, 2007 – The Myths of Long-Term Investment
Zecco cited in a story about different ways to invest.
April 4, 2007 (online) – Take Advantage of Free Trades? Online brokers cut commissions. But watch out for other fees
Anne Kates Smith cited Zecco in a story about online discount brokers.
March 19, 2007 – Online Trades: How Low Can They Go?
Yuval Rosenberg cited Zecco in a story about the decreasing costs of online trades.
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March 19, 2007 – The Trade-Offs For Free E-Trades; Deals from online brokers can include high minimums, limits, and hefty fees for busy players
Aaron Pressman wrote about Zecco and its benefits in a story about other discount brokers.
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March 14, 2007 – Q&A: Buy a share of Berkshire Hathaway for free; no commission, that is
In his column, Matt Krantz used Zecco (versus other online brokerages) to illustrate how consumers can trade for free online.
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March 9, 2007 – It’s Shaping Up As A Boon Year For Trading Stocks, Funds Online
Murray Coleman quoted Gabe Dalporto, Chief Strategy Officer, in a story about online trading: “Since 2003, we’ve seen a real resurgence of people signing up for discount online-brokerage accounts. They’re younger and typically have more than one brokerage account. That’s a trend we’re seeing throughout the industry.”
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February 13, 2007: Wells Lets More Have Free Trades
Kathleen Pender cited Zecco in a story about Wells Fargo’s zero-commission trading.
February 13, 2007 – Commission-less ETFs put investors in driver's seat
Murray Coleman quoted Jeroen Veth, CEO, in a story about ETFs: “ETFs are a major low-cost alternative to mutual-funds. We’re seeing with Wells Fargo’s offer that big, old-school banks are clearly following one another in eliminating cost barriers for individual investors interested in entering the ETF market…. In the past, ETFs were largely used by big institutional investors because they could absorb the costs of commissions. But now with free trading, ETFs are readily available to smaller investors.”
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February 13, 2007 – Wells Fargo Elevates Online Price War – Offer of Free Trades Aims to Lift Appeal As One-Stop Shop
Jane Kim cited Zecco in a story about Wells Fargo’s zero-commission trading and the online trading wars; story was picked up in a number of outlets.
February 13, 2007 – Trading again
Walter Hamilton cited Zecco in a story about the resurgence in online trading; story was picked up in a number of outlets.
February 11, 2007 – Check Up On The Status of Your IRS Tax Refund Check
Cliff Pletschet cites Zecco in a story about free online trading.
January 22, 2007 – Strong Market Returns Open Door to Low-Cost Online Trading; Market Will Rise to 22M Households by 2011, Report Says
Aaron Siegel quoted Chief Strategy Officer Gabe Dalporto in a story about the growth in online trading: “Our model is based on a reasonable number of customers, and we think the individual investor is a new entrant. The competition is very healthy, and we think a lot of the players will have to respond.”
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January 16, 2007 – Online Brokers Step Up Competition with Free Trades; Large Players Feeling More Pressure
Matt Krantz cited Zecco in a story about online discount brokerages.
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January 8, 2007 –The Bargain Basement of Online Trades
Zecco included in a story about online discount brokerages.
January 3, 2007 – A New Way To Rate Stock Tips – Crop of Networking Sites for Investors Track the Performance Of Users' Picks; Finding Your Market Soul Mate
Jane Kim quoted Michiel de Boer, Director of Product Development in a story about the advent of social networking in the financial community: “You’ve got to have enough people in there to make it interesting for other people to join.”
January 9, 2007 – Just2Trade Offers Trades For Just $2.50; JetBlue Of Online Brokers?; New entrant Touts Service That Rivals Industry Giants At Less Than Half The Price
Brian Deagon cited Zecco in a story about the competition in the deep-discount online
trading business.
Janaury 1, 2007 – The Tables Turn
Scott Bernard Nelson cited Zecco in a story about discount brokerages.
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December 18, 2006 – The Ubiquitous World Wide Web Sets Banking In Its Sights
Matthew Lynn quoted CEO Jeroen Veth in a story about the growth in online trading, “Traditional banks will always be there. However, there is a clear trend in the marketplace toward reducing fees. Zecco’s offer of commission-free trading is forcing the titans of finance to reduce or eliminate unnecessary fees and surcharges.”
November 20, 2006 – What Free Trading Costs
Theresa W. Carey cited Zecco in a story about online trading.
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November 13, 2006 – Thinkorswim Extends Zero-Commission Program
Alexa Jaworski cited Zecco’s options trading functions in a story about a new Thinkorswim program.
November 12, 2006 - Keep Lid on Investment Fees
Andrew Leckey cited Zecco in a story about discount brokerages.
Banking Technology:
November 1, 2006 – Saxo Moves to Zero-Commission
Zecco cited in a story about Danish Bank Saxo moving to zero-commission online share trading.
October 23, 2006 – Schwab, E*Trade, Fidelity, TD Ameritrade Stand Pat on Trading Commissions; They Have No Plans to Follow Bank of America's Lead on Free Trades
Brooke Southall cited Zecco in a story about how some of the larger online brokerages plan to keep commissions.
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October 19, 2006 – “Low Touch”, But No Soft Touch – Discount Share Trading
Zecco cited in a story about the effect of discount brokers and low commissions on the share price of more traditional brokers.
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October 12, 2006 – Broker Wars: BofA's Freebie Bet; The Shrinking Fee to Buy and Sell Stocks Sank Even Further with Bank of America's Free Online Trade Offer. The Street Blasted Rivals' Shares
Sonja Ryst cited Zecco in a story about the growth in discount brokerages.
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October 12, 2006 – Bank of America to Cut Many Web Broker Fees in Price War
Ross Kerber cited Zecco as part of a story about Bank of America’s zero-commission platform and subsequent price war in the online brokerage industry.
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October 12, 2006 – Price War Erupts as BofA Offers Free Online Trades; Internet Brokers’ Shares Tank as Pressure Mounts
Matt Krantz cited Zecco as part of a story about Bank of America’s zero-commission platform and subsequent price war in the online brokerage industry; story picked up in other publications.
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October 12, 2006 – Bank Offers Free Stock Trades
Helen Huntley cited Zecco as part of a story about Bank of America’s zero-commission platform and subsequent price war in the online brokerage industry.
October 12, 2006 – Online Brokers Dive As BofA Announces Free Online Trades; Ameritrade Shares Off 12%; Rivals say no cuts to fees, but they've already gone from $60 to $30 to $10
Brian Deagon quoted CEO Jeroen Veth in a story about Bank of America’s zero-commission platform and subsequent price war in the online brokerage industry: “The cost of transactions and the technology around it is so low that industry should be able to absorb giving away free trades as the cost of doing business with clients.”
October 12, 2006 – BofA Stocking Up On Free Trades
Janet Whitman cited Zecco as part of a story about Bank of America’s zero-commission platform and subsequent price war in the online brokerage industry.
October 12, 2006 – Bank of America offers free online stock trades for some
Kathleen Pender cited Zecco as part of a story about Bank of America’s zero-commission platform and subsequent price war in the online brokerage industry.
October 11, 2006 – Bank of America To Offer Free Trading – Move Applies to Clients With as Little as $25,000 In Deposits; Escalating an Industry Price War
Valerie Bauerlein cited Zecco as part of a story about Bank of America’s zero-commission platform and subsequent price war in the online brokerage industry.
October 11, 2006 – Bank of America offers free online stock trading
Joseph Giannone cited Zecco as part of a story about Bank of America’s zero-commission platform and subsequent price war in the online brokerage industry.
October 11, 2006
CNN cited Zecco as part of a segment on Bank of America’s zero-commission platform and subsequent price war in the online brokerage industry.
October 9, 2006 - CNBC Spends Launch Day with Zecco on Wall Street
Zecco, the only FREE on-line investment trading site, was the focus of a series of reports on financial network CNBC throughout Monday, as Zecco.com celebrated its grand opening.
And grand it was! The zero-commission based site began setting up new trading accounts at the rate of one every minute! At the same time, tens of thousands of unique visitors were welcomed to this unique site.